Getting user feedback.
When you are developing a new digital product it is crucial to involve (potential) users. This ensures a good Return On Investment and gives you an edge over the competition. Brainpunch UX Research is specialized in user testing and qualitative UX research. Our ‘systematic curiosity’ yields strategic insights about users, validates your business hypotheses and discovers usability issues which could cripple the user experience of your product.
Hello, my name is Arjan van Geel.
Before I started Brainpunch UX Research, I’ve been an all-round market researcher, specialized in UX and usability research for almost 10 years. More than five of them, I’ve been a senior project manager at a well-respected market research company in Amsterdam.
I have a master’s degree in communication & digital media research (Tilburg University, The Netherlands).
Dependable UX Research.
We offer quality UX research, with reliable and objective results. Based on our extensive UX research experience: working on big and small research projects, studying websites and apps, in various stages of development (prototype vs. finished product) and for different types of companies in different industries.
Affordable UX Research.
Our UX research is reasonably priced. Being a small company, our overhead costs are minimal. This means we can offer you UX research for a price that internet agencies and market research companies will have a hard time competing with. This gives you the perfect opportunity to include user testing in your web/app development projects.
Lean UX Research.
We do Lean UX Research for companies using agile methods to develop a website/app. This type of research is fast and flexible, not focused on writing a polished report but on providing actionable results. Lean UX Research is practical and uses available – instead of the most optimal – research tools and participants, without sacrificing quality.
Starting a UX Research project
Before we start a project, we want you to know exactly what you can expect from us. We’ll write you a short proposal after we’ve discussed your digital product, the intended audience, the stakeholders in your company (e.g. designers, marketing, sales, management) and the exact deliverables for your project. We can discuss this in person, through a Google Hangout or by phone. This input allows us to choose the best research method (e.g. interviews, online questionnaire, expert review). In our proposal we will discuss the timetable and total costs for the project, including options for presenting the findings in different ways (e.g. highlight report, full report, PowerPoint presentation at your office).
UX Research experience.
UX Research skills.
1. Discovering the needs of the client
2. Writing a UX research proposal
3. Leading the kick-off meeting for the UX research
4. Recruiting the right test participants for the user test
5. Creating scenarios/tasks for the user test
6. Making an interview topic list for the user test
7. Interviewing and observing test participants
8. Leading the wrap-up/debrief after the user test
9. Writing a to-the-point UX research report
10. Presenting the research insights to stakeholders
11. Project management
12. And more ...
We’d love to hear from you. If you have any questions, or want to discuss a UX research project for your website or app, feel free to contact us. No strings attached.Contact Us